In a display of public sector support for malaria control efforts in Tanzania, top government leaders launched the Malaria Safe program in Dar es Salaam on November 29, in collaboration with the NMCP. The event heralded a new level of commitment and collaboration among United Against Malaria partners at the national level. 

Mizengo Pinda, the Prime Minister of Tanzania, was the guest of honor to the event. He promised to support the Malaria Safe program by providing government oversight and advocating for funds. 

“The fight against malaria is not one for the government alone,” he said. 

Among those partners who have actively championed the campaign, the Tanzania Football Federation (TFF) has prioritized malaria messages on the football pitch, especially in the national stadium during national and international matches.

The Prime Minister outlined the objectives of the Malaria Safe launch event: to engage companies in the fight against malaria via prevention and treatment for employees and their families, to educate employees and their families and communities about the proper use of treated mosquito nets, and to spread malaria messages through products and sports, especially football.

Prime Minister Pinda expressed appreciation to each of Tanzania's 22 Malaria Safe corporate partners, which represent various industries and sectors, from hospitality to banking to mining.

A total of 118 guests attended, including the Minister of Health and Social Welfare, Permanent Secretary and Malaria Safe partners.